Ultra High Performance Tires In 1921, just a few years after its establishment in 1917, Yokohama Rubber Co., Ltd. launched Japan's first cord-type tyres. Since then, we have remained at the cutting-edge of tyre technology. For example, in the field of high-performance tyres "YOKOHAMA" is synonymous with superb sports car performance combined with high levels of comfort. The superiority of all our tyre lines is soundly based. We draw on the know-how we have accumulated through competing in motorsports at the highest level and apply it to the design and manufacture of tyres for use on production vehicles. Standing behind the famed "YOKOHAMA" brand is a workforce of the highest quality with a wealth of experience in advanced polymer technologies. Yokohama Rubber Co., Ltd is determined to stay abreast of consumer demand globally, anticipating changing needs and meeting them through the very latest in tyre production technologies.